SOCAP Pre-Symposium Thoughts
As I get ready to head out to Chicago for the SOCAP Symposium I am very much looking forward to the meeting for many reasons: networking, catching up with old friends and making new ones.
The Symposium will be an excellent opportunity to benchmark as a result of the COPC survey.
Day 1 – Monday will serve as a wonderful forum to discuss the COPC results across my SOCAP community – food and beverage.
Then for Day 2 – Tuesday there are excellent topics to be discussed across community groups. Of particular interest to me will be the Day 2 session on leveraging data to obtain consumer insights, followed by such timely topics as: consumer satisfaction, loyalty in tough economic times, reducing carbon footprint and the use of social media in product recalls.
I’m also attending the extra data workshop on Wednesday which I know will be a great way to continue to enhance this important area of consumer care for my company.
Looking forward to seeing everyone in Chicago. I hope you are as excited as I am.
Eileen Troise – Dannon

Unfortunately, I am unable to attend the conference but I’m very interested in hearing
more about the presentation on leveraging social media during product recalls. I will
definitely log on during that session.
I’m really looking forward to the symposium, reconnecting with everyone, and hearing about the
COPC benchmark results.
Greatings, Amazing! Not clear for me, how offen you updating your http://www.socapcommunities.org.
AlexAxe
@AlexAxe We are updating the site as often as the bloggers come in with posts.